Gilby's Cake
Kinetic’s Comprehensive Digital Transformation for Gilby’s Cake
Project Overview
Industry: Food and Beverage
Project Highlights
- SEO optimization
- Ad campaigns on Facebook, Instagram, and Google.
- Email marketing strategy
- Website enhancements
Challenge
Gilby’s Cake, a beloved bakery, faced challenges in expanding its digital footprint and creating a distinctive online brand identity. The need was to enhance its online presence through a revamped website, a strong social media presence, and a cohesive brand image to better connect with its customers and stand out in a competitive market.
Kinetic Solution:
- Brand Development: We redefined Gilby's Cake's brand identity, tailoring it to resonate with its unique value proposition of love-infused, secret-recipe cakes, desserts, and snacks.
- Website Development: Our team designed an intuitive, visually appealing website. The focus was on a user-friendly shopping experience, showcasing products effectively, and ensuring the website's adaptability across various devices.
- Social Media Handle Creation: We established and managed Gilby's Cake's presence on key platforms like Facebook, Twitter, and Instagram. Our strategy included engaging content, interactive campaigns, and consistent branding to boost customer interaction and loyalty.
The Results
Brand Recognition: The rebranding led to a significant increase in market visibility.
Enhanced Web Traffic: The new website experienced a marked increase in visitor numbers and engagement.
Social Media Success: We achieved substantial growth in followers and engagement, fostering increased brand loyalty.
Sales Increase: The digital enhancements contributed to a notable rise in online sales, thanks to the improved user experience and digital presence.
What Our Clients Say About Kinetic
Hear directly from our satisfied clients and learn how Kinetic by Koretechx Digital has empowered their brands.