National League Gaming
Esports for Everyone! ™
Project Overview
Industry: Digital Gaming & Health Promotion
Project Highlights
- SEO optimization
- Ad campaigns on Facebook, Instagram, and Google.
- Email marketing strategy
- Website enhancements
Challenge
The challenge was to transform the stereotype of gaming as a sedentary, unhealthy hobby. National League Gaming (NLG) sought to promote healthier habits among gamers without compromising their gaming experience.
Kollide Solution:
We devised a comprehensive strategy to develop an app that integrated health-promoting features into the gaming experience. This included:
- Interactive Alerts & Personalized Reminders: To encourage regular physical activity and hydration.
- Seamless Integration with Gaming Platforms: Ensuring uninterrupted gaming experience while promoting health.
- Gamification of Health Goals: Utilizing rewards and leaderboards to motivate and engage users.
The Results
Enhanced User Engagement: The app successfully encouraged healthier gaming habits.
Positive Shift in Gaming Culture: The initiative led to a more health-conscious gaming community.
Increased Brand Recognition: NLG’s commitment to health in gaming garnered positive attention and acclaim.
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